Facebook Ads Vs Google Ad Words
Facebook is largest social media in the world. Facebook helps to reach your business goal. The business goal is to run Web conversion. The stage is action stage. Customer Finally Take action or Purchase this stage. There are two main advertising platforms are Facebook Ad and Google Ad Words.Today I’m going to break the Facebook Ads Vs Google Ad Words.
Which one should you use?
Show you which one should use for your business.
Google’s first intention based. So what can people type in Google AdWords for? Buy a Cheap Cellphone, Cheap Hotels in Las Vegas All the examples of these things to type in. That’s great for Google AdWords.
There is no such type of auto insurance when a Google AdWords opportunity is looking for auto insurance. On the other hand, there is no intention basis with Facebook ads. With Ads on Facebook you can not just create an ad like “Hmm.
I like tons of people to buy our auto insurance. So just tell me as that “Auto Insurance” Buy Now Get the Geco Right “‘
Why would not it work?
Because Facebook people want to connect with their friends. They are looking for pictures of the pictures, people look at the wall. That’s why they will not convert your ad to Google in the same way.
If you are an intent-based business where you are selling goods or services and you are going to go after only those people who need advice as they need advice, need accounting support, buy their products or services. Whatever it may be like a chain for an iPhone or their dog it may be great for Google AdWords. If you want to go after a comprehensive audience, that’s what’s amazing for Facebook.
For example, if you want to go after a woman who is interested in beauty, because you want to know about your new beauty products that revolutionize the art. Amazing for Facebook!
The main difference to the main difference is Facebook for the audience of a wide variety, like beauty people who are like car enthusiasts. Those business owners On Facebook, you can create ads that drive people on the loading page that landing page should not be just cheap, if you buy my product right now.
The best way to convert people from Facebook is to give them some educational information first. Like a blog post that breaks your product or services because of the amazing reason, what they are going to learn is that they can first run it in a webinar, and from there it transforms into a customer.
Again Google AdWords is based on intentions.
As part of the complete section of the Facebook targets, such as a beauty automobile, business owner and Facebook, these are not like Google, you will not send them to the page where they can buy directly.
It’s also sending on a page that teaches first, and then lets them buy.
If you have sold a low and ticketed item on Facebook, you can drive to convert an educational page to a check-out page or a product page first.